Only one out of six millennials (17%) said they couldn’t imagine ever wanting to change from their current banking partner, per research from Marqeta, a fintech startup backed by Goldman Sachs and Visa.
According to Marqeta’s survey of more than 1,200 U.S. adults, a strong contrast in banking attitudes exists between millennials and the older generations, driven by faster adoption of new technology and digital payments methods among younger consumers.
When asked what the most important service their bank provided was, millennials reflected much different attitudes than older Americans: Millennials were twice as likely as baby boomers to list a mobile app as most important (27% versus 14 %), while baby boomers were twice as likely to list in-person presence (20% versus 11%).
Read More.. Source Media Post