The behaviors that drive management success are quite different from those needed for innovation. Management is about controlling resources to produce predictable results. Innovation, on the other hand, is about inspiring resources to create new and unpredictable outcomes.

So how do you get people to innovate in a world that rewards predictability? Simple: Empower the rule breakers. You know the ones—the mavericks driven to do the right thing, not do things right. Rather than fall in line, they buck the system and prioritize success over any rules or norms. They aren’t afraid to be unpopular or, when the stakes are high, to even go rogue. They figure, “So what if I get fired?” In their mind, it’s a price worth paying to be able to create, innovate, and succeed.

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