An algorithm is a digital recipe: a list of rules for achieving an outcome, using a set of ingredients. Usually, for tech companies, that outcome is to make money by convincing us to buy something or keeping us scrolling in order to show us more advertisements. So if we are making decisions based on what’s shown to us by these algorithms, what does that mean for our ability to make decisions freely?
These algorithms can influence us, even if we’re not aware of it. As the New York Times’ Rabbit Hole podcast explores, YouTube’s recommendation algorithms can drive viewers to increasingly extreme content, potentially leading to online radicalisation.
Read the full article at The Conversation