Fintech startups have begun a phenomenon some call the “unbundling of financial services” through standalone products such as unsecured consumer loans, credit cards, checking and savings accounts, or personal financial management tools. A cohort of entities known as “challenger banks” or “neo-banks” have also entered the market in an attempt to take on digital banking itself with user-friendly product bundles that include checking, savings, debit, and money management tools.

How different are these solutions and their technology? Which ones are better in terms of the overall experience and why?

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