Magento developed a popular online retail system that processed $155 billion in annual sales for merchants at the time of the deal. This system serves as the foundation of Commerce Cloud, which Adobe is offering as part of its newly updated Experience Cloud platform for online managing customer experiences.
Carrying over Magento’s core feature set, Commerce Cloud enables companies to create and maintain online storefronts using an integrated set of tools. Adobe has added on a number of new features designed to help merchants run their day-to-day operations more efficiently. Among these capabilities is a collection of analytics dashboards, aptly named Commerce Dashboards, that track inventory status and key business metrics.
An even bigger enhancement in Commerce Cloud is its expanded integration with other platforms. The service can work in tandem with Adobe’s marketing automation tools, dynamically customizing e-commerce content for different audiences with no human input, and now supports Amazon.com as well.
Read More.. Source Silicon Angle